In 1995, American Laser Games took a stab at the growing "girl games" market by forming 'Games For Her Interactive'.
Their goal was to build simple CD-ROM games that were targeted at girls ages 8-12. Their first title 'McKenzie & Co' was a mediocre success. It focussed on the things that girls said they wanted, boys, conference calls with your friends, sleepovers... The game relied on Full Motion Video (FMV) and required a video production team and heavy video compression to fit the entire game on to the 5 CDs it came with (and an expansion pack with 3 more!).